Copywriter & Content Producer Opportunity at Takealot.Com

Takealot.com, a leading e-commerce platform in South Africa, is seeking a dynamic and creative Copywriter & Content Producer to join its innovative marketing team. This role is pivotal in shaping the brand's voice across various digital channels, with a strong emphasis on engaging social media content. The successful candidate will be instrumental in developing compelling narratives and visually appealing content that resonates with the South African audience, driving brand engagement and customer loyalty. This position offers a unique opportunity to work within a fast-paced, entrepreneurial environment, contributing directly to the growth and success of Africa's premier online retailer.

Key Responsibilities

• Plan, shoot, and edit high-volume short-form video content (Reels, TikToks) alongside audio and visual assets, managing concepts through to execution while ensuring alignment with Takealot’s Marketing and Content Strategy.
• Write and adapt compelling copy for a diverse range of channels, ensuring clarity, emotional resonance, and consistent on-brand storytelling.
• Collaborate closely with Marketing teams to ideate and execute strong creative concepts that effectively bring on-brand campaigns to life.
• Stay abreast of South African social media trends, audience behaviour, and competitor activity to strengthen creative outputs and maintain relevant, talk-worthy content.
• Measure, analyse, and report on content performance to refine tone, messaging, and creative direction, ensuring future content is data-led and impactful.
• Understand and respond effectively to creative and marketing briefs to efficiently plan and brief collaborators.
• Contribute to the overall content strategy, identifying new opportunities for engagement and brand visibility.
• Manage multiple content projects simultaneously, ensuring timely delivery and adherence to brand guidelines.
• Participate in brainstorming sessions to generate fresh and innovative content ideas.

Why Join the Company

Joining Takealot.com means becoming part of an entrepreneurial and dynamic team that is smart, customer-centric, and fun. The company fosters a culture where employees work hard, take ownership, collaborate to create solutions, and are always open to direct feedback and new ideas for improvement. Takealot.com prides itself on being short on ego and high on output, valuing doers who focus on execution. Employees are passionate about what they do and what they are creating, aiming to be the leading e-commerce company in Africa. The company seeks extraordinary minds who possess intelligence, integrity, and a strong work ethic, offering a vibrant environment where creativity and innovation are celebrated. Takealot Group is an Equal Opportunity Employer, actively encouraging applicants from previously disadvantaged groups and people with disabilities.

How to Apply

Please apply using the Quick Apply button on this page.

* Salary is estimated based on market research and may not be accurate.

• Bachelor’s Degree or equivalent qualification in communications, copywriting, English language or related degree.
• A minimum of 2-3 years working in eCommerce/E-learning/content production and/or related digital communications.
• Top-of-the-class content creation, communication and conceptual copywriting skills.
• Razor-sharp and lightning-quick proof-reading accuracy with an obsessive eye for detail.
• Ability to create different types of content consistently depending on its purpose.
• Capability to present creative ideas succinctly (written & verbal).
• A grounding in Marketing and Communication principles.
• Highly organised and efficient, with the ability to work towards and meet tight deadlines.
• Creatively minded with an ability to craft numerous campaigns across multiple departments.
• Results-oriented with a can-do attitude.
• High energy with a thirst for knowledge and willingness to learn.
• A passion for delivering outstanding customer experiences.
• Ability to work in a fast-paced environment.
• Experience in writing for online, blogging & social media (advantageous).
• Experience in creating content for Marketplace platforms (advantageous).
• Bi-lingual in English / Afrikaans (advantageous).
• Highly organised with meticulous attention to detail and a well-structured thought process.
• Ability to multi-task and to meet tight deadlines.
• Very strong interpersonal skills and experience in marshalling cross-departmental resources towards daily goals and objectives.